The chase of the Romanians after offers, before the increases. “They will buy in despair, because the prices increase with 50 money”

Many Romanians have told about how they are preparing to cope with the new increases, from August 1. Some make supplies over the last hundred meters, while they are increasingly pressured with marketing offers, related to pricing. Impulsive shopping can be a trap, specialists show.

Food will be among the more expensive products from August 1. Source: freepik.com

From August 1, Romanians will generally pay more on the goods purchased, with the increase of VAT in food, medicines and various services, excise duties and eliminating the ceiling of energy prices.

Traders call Romanians for shopping

Announcements about the new increases have aroused controversy, and many Romanians say they are preparing in advance to overcome their “shock”, making essential shopping before August 1. The increases are also announced by many economic agents and suppliers, and some of them try to take advantage of the short period until the official prices increase, urging Romanians for shopping.

“The last assault on prices! There is little until the VAT is changed! On Friday, August 1, it is the day when VAT quotas are changing! Which means that most prices will increase! You have only a little time when you can enjoy your favorite products at current prices, with low VAT quotas. Come to the store! We are waiting for you! ”, is the message published by a store.

Such “offers”, which do not promise discounts, but announce worrying increases in prices, inviting Romanians to buy “as much time”, have multiplied in the last days in the online environment. In a form of aggressive marketing, they can influence the behavior of buyers, consider some specialists. They draw attention to impulsive shopping behavior and offer some tips on how it can be avoided, so that people do not have to buy unnecessary things, for fear of increases.

“You get used to slowing down and reflect before making an impulsive purchase-this can help you save serious money. Before you go to the store or browse online, make a list of the things you really need. TARGET (no a target) concrete, for example: “I want to save $ 5,000 in the next year.” Make a clear budget for how much you can spend and withdraw that cash for shopping. These are some of the tips of specialists from Bankrate, a site dedicated to personal finances.

Romanians worried about new increases

Many Romanians say they are preparing to spend money in advance, to avoid the increases from August 1.

“I bought things that do not break too soon, like: shower gel, shampoo, deodorant, soap, rice, flour, some sugar, shaving gel, shaving blades, with a total value of about 1,500 lei”, Tell a Romanian on the Reddit platform.

Other Romanians show themselves more resigned, stating that if they were shopping early, it would not be enough to not feel the increase in prices.

“In a week, I will have to go shopping again, so I do not realize what I could buy today, before August 1, to feel that they will not affect my increases. Maysays another Romanian.

Some have told, on social networks, that they will make their stocks, toilet paper, fuel, pharmaceuticals and medical supplements.

Others are worried that prices will rise more than they should, because the employers will take advantage of the situation to round them up.

“If the VAT increases by 2 percent, I am sure that for a product of ten lei, at the shop in the neighborhood, the price will not increase up to 10.2 lei, but more, that people are sure that they do not lose anything in the business.” Believe another Romanian.

A milk factory that sells its products through automatons informs that the price of one liter of milk, for which the VAT increases from 9% to 11%, will reach from August 1 from 5 lei to 6 lei. And not just because of VAT growth, the suppliers show.

“We were among the last to sold fresh milk for 5 lei/liter, although our costs have increased constantly. Unfortunately, starting August 1, 2025, a number of general increases will come into force: VAT increase, increase in distribution and transport, maintenance of milk machines, higher prices for animals, lei/liter ”, explains the representatives of the society.

Ironii on account of prices

The supplies for blacker days are viewed and doubtful, and with irony. Some are joking about the new austerity measures, claiming that they will not be affected so much.

“I buy expensive, to take the reform in my chest”, Write a Romanian on the Reddit Online Platform.

Someone else is convinced that they do not have to make austerity supplies, because the supermarkets where they are supplied with food will go to offers with reduced prices to more and more products, if the purchasing power of Romanians will decrease.

“Some stores will display discounts, wanting to show solidarity with Romanians, but in fact, to attract more customers”, Believe another Romanian.

Prices have increased constantly in recent years, regardless of VAT value, another participant in discussions says.

“The retailers are expensive for years, even when he did not oblige anything, because the VAT has stagnated for so many years. The employers will say that the new taxes are to blame and the world will not calculate, the government is to blame. When the VAT has dropped, no one sold cheaper, they maintained the price”he thinks.

Resign in the face of increases

Some Romanians say, however, that they will not cram shopping before increases, which they consider small to their possibilities.

“We do not need to empty the shops and gas stations for such small increases; if we react that way, and we make a greater demand than the offer and we wake up that we double the increase.”believes a Romanian.

Another claims that he sees no reason to panic. “On the coast and in Horeca, in general, they increased the prices from year to year, without raising the VAT. In real estate. He believes.

Prices have already increased, because businessmen know that many Romanians will cram shopping before VAT increase.

“This is how it happened to the fuels, they jumped 10 lei when the war started, but you did not learn the lesson. Some will go shopping in despair because they will increase the prices with 50 money,” Consider someone else.

“They have always increased, I have never heard that something is cheap today, except for Black Friday”, says another Romanian.

“I also buy gasoline, so it does not affect me!”, another concludes.