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And full of jobs. CEOs no longer use a lying narrative about “giving people creative tasks”


Today, presidents of companies such as Ford or Amazon are no longer biting their tongue. Have you thought that AI would take over the analysis of reports and creating financial statements so that you could … create games for employees and paint images as part of wellbeing? It's time to go down to earth.

A sudden change of tone among the heads of the largest corporations heralds the era in which Artificial intelligence – instead of relieving people from boring tasks – becomes the main tool for reduction of full -time jobs.

Jim Farley, the general director of Ford, warns that AI can “literally replace half of all office workers”. Andy Jassa, a boss in Amazon, announces “fewer people doing many today's tasks”, and Marianne Lake, director. General Consumer & Community Banking with JPMorgan Chase, openly provides 10 % decrease in employment in operations.

Dario Amodei, head of Anthropic, a company developing AI models, forecasts unemployment at 10 – 20 percent. within five years. Specific release and the first experiments with full replacement of people with AI agents follow hard declarations. In the face of this wave of automation, office employees must reformulate their professional strategies before the algorithms take over their place.

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Employees were simply used

During Aspen Ideas Festival Jim Farley from Ford stated that artificial intelligence would replace “literally half of all white collars in the US”, emphasizing that many people will “stay behind”.

Amazon admits to similar plans. Andy Jassa in the internal list and interviews said that the AI ​​revolution means fewer people performing some of today's tasks and He called the crew to “enters it with a flourish instead of pretending that the change does not apply to her.”

Tobi Lütke in Shopify ordered the managers not to employ anyone until they prove that AI would not perform the task, and Micha Kaufman from Fiverr warned his own team that “Ai would come for everyone, regardless of the role.”

In the world, IBM has already replaced several hundred HR employees with AI agents, at the same time employing more programmers and sellers. Salesforce deprived of work of over a thousand people to make room for the roles of “AI sellers”, and the intuta dismissed 1,800 employees, thus financing the expansion of teams dealing with generative AI.

Crowdstrike reduces 500 full -time jobs, indicating automation as a reasonand the list of layoffs in the technology industry is growing week by week. Klarana boasted, for example, a bot supporting the work of 700 agents, although she had to hire some of them recently … again, because customer service has worsened.

See also: The best application? One that you “sew” yourself. Vibe Coding with AI allows you to build the perfect software

Why the promise of “more creative tasks” is not fulfilled

The wave of CEO's speech shows that an earlier narrative that AI will take off people from people, collides with a profit and loss account. It is easier to get rid of full -time jobs than to create new, highly creative roles, which later would have to be monitored.

Competences are increasingly combined – for example, an engineer and a product manager are becoming one person – which means reduction for companies, and for employees the need to drastically expand your skills. The Organization of Economic Cooperation and Development (OECD) points out that the acceleration of AI implementation in EU companies doubled in just a year, causing “early unevenness” in access to new competences.

What should the employee strategy be in the face of all -encompassing automation? Remedies require action before the termination goes to the e-mail inbox. OECD and the European Parliament emphasize urgent need to invest in AI skills and in digital general competences, because almost half of Europeans still have no. The World Economic Forum indicates that by 2030 78 million new roles will arrive, but only if employees have to retrain.

For full-time jobs, this means the need to independently learn prompt engineering, data analytics and models supervision, build a network of contacts outside the company, and actively test ideas for-yes, yes-micro-entrepreneurship, before AI makes them a cost.

OECD also notes that AI can equalize productivity between employees of various qualifications, but only if those less advanced get access to the right tools and training.

Read also: How to become a favorite ChatgPT and AI Overview. These start-ups make it easier to win in the AI ​​search engine era

The role of the state and companies in relieving shock

The task does not rest only with individual people. The Brookings Institution calls for a compensation policy that will soften the deepening of income inequalities powered by AI. EU funds for just transformation – in Poland, it is around EUR 3.85 billion – show that public support can finance mass re -lling programs. At the same time, some companies, such as IBM, declare that exemptions in one department balance employment in others, what It suggests a model of smooth talent migration inside the organization.

OECD forecasts that the participation of enterprises using AI in the EU will increase to 30 percent. until 2027, which will intensify the pressure on administrative employees. On a global scale, WEF counts on a positive employment balance, but emphasizes that the lack of mass retraining programs threatens to be empty and market polarization. Google – a rare exception – claims that the effects will be milder, but analysts note that the IT industry itself in 2025 has already released over 150,000. people, partly in connection with AI.

So if you still hold a company identifier in your hand, you have an advantage – it's time. Before the algorithm takes over your tasks, use this time for systematic acquisition of complementary competences against AIbuilding professional networks and testing alternative sources of income. At the same time, press the employer and the market (as far as possible) on creating re -lling programs. In history, every technological revolution gave birth to new professions, but the current one is coming faster than ever.

Author: Grzegorz Kubera, Business Insider Polska journalist

Ashley Davis

I’m Ashley Davis as an editor, I’m committed to upholding the highest standards of integrity and accuracy in every piece we publish. My work is driven by curiosity, a passion for truth, and a belief that journalism plays a crucial role in shaping public discourse. I strive to tell stories that not only inform but also inspire action and conversation.

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