“This is a campaign that went against the grain”

This is a campaign that went against the grain. In a very bold way, we decided to go against the category and focus on very subtle, floral motifs in the campaign – said Gustaw Rozmarynowski, co-founder of Digital Kingdomo, about the “Love human nature” campaign, thanks to which Zoom TV received a gold Effie Awards Poland statuette in the Entertainment category.