Lidl – 1st place in freshness. You know it's worth trusting what you buy

When you enter a Lidl store, the multitude of colors and the freshness of fruits and vegetables are welcomed. It's not a coincidence. According to a study by YouGov, Lidl occupies in the fresh fruit and vegetable segment in Romania – and this is due to the fact that the shops are supplied daily with fruits and vegetables at affordable prices.
Rigorous analysis, for your safety
In Lidl Square, fruits and vegetables do not reach the shelf just because they look good – they go through strict analysis, demonstrating Lidl's promise to contribute through the products marketed to a better life.
In 2024, they were realized 2,935 laboratory testsby over 600 more than in the previous year. And in the first five months of 2025, they were done almost 900 analyzes.
For example, only tomatoes were tested by 56 times between March 1 and June 4, 2025all the results confirming that they are safe for consumption. More than the law requires: Lidl imposes limits to pesticide residues up to three times more strict than European norms. In other words, if a product does not meet these standards, you will never find it on the shelf.
Fruit and vegetables carefully for nature and people
The products in Lidl Square They come from Global Gap certified providers, which means attention to food safety, responsible use of resources, soil and water protection, but also respect for employees. Thus, every fruit or vegetable you choose is part of a responsible and sustainable chain.
Support for Romanian producers
The freshness also means seasonal products, locally collected. In 2024, Lidl collaborated with Over 500 Romanian producers and supported the export of their products to Lidl stores in Europe. Thus, buying from Lidl, you know that it is worth it, because besides the fruits and vegetables you enjoy with your loved ones, support and Romanian agriculture.
Choose the freshness of Lidl Square And enjoy the safety and quality that you and your family deserve, day by day.
Article supported by Lidl Romania




