Starting today, July 8, Kaufland Romania has launched its new clothing line, Smart Fashion Summer by Cătălin Botezatu, available exclusively in stores across Romania. The collection emphasizes accessible fashion, with prices beginning at just 4.99 lei, offering modern and comfortable pieces ideal for the summer season.
This new range includes 25 items for the beach and vacation, such as swimsuits, cover-ups, and beach shirts, along with practical summer footwear like flip-flops, water shoes, athletic shoes, and comfortable summer clogs. The collection is further complemented by beach towels, sunglasses, and beach bags, along with air fresheners to enhance the vacation experience.
The entire line adheres to the theme of affordable fashion, with products priced between 4.99 lei and 84.99 lei.
“Smart Fashion Summer offers an accessible summer wardrobe, featuring comfortable, versatile pieces that are expressive enough to complete any vacation outfit. I designed the collection for relaxed moments of the season, from the beach to sunny days spent in the city. For me, smart fashion means looking good effortlessly with well-chosen items that provide freedom and confidence,” said Cătălin Botezatu.
“With this new collection, we continue to provide our customers access to modern, practical summer items at advantageous prices. Smart Fashion Summer by Cătălin Botezatu enhances Kaufland’s offerings with easily wearable products for vacation or hot days while maintaining one of the most important benefits for consumers: an excellent quality-price ratio,” stated Valer Hancaș, Director of Communication and Corporate Affairs at Kaufland Romania.
The pieces from the Smart Fashion Summer collection are available exclusively at Kaufland stores in Romania, while stocks last.
