what customers choose in the MiXX multi-subscription / Society news of Krasnoyarsk and the Krasnoyarsk Territory / Newslab.Ru

T2, a Russian mobile operator, sums up the use of the most popular services within the MiXX multi-subscription.

Over the past year, subscription customers spent 140 million hours watching movies and TV series in online cinemas. They spent 99 million hours on music and podcasts on streaming services. MiXX users can see personal results in the “Stories” of the T2 application and receive gifts from partners in honor of the 4-year anniversary of the launch of the flagship product.

Over the year, T2 has significantly developed its multi-subscription line. The company launched the gaming subscription MiXX Play Pro, and the MiXX service confirmed its leadership status, topping the multi-subscription rating of the Frank RG agency in terms of content.

For MiXX T2’s “birthday”, it analyzed the consumer habits of subscribers and counted the hours spent in the most popular subscription services. Thus, over the year, subscribers spent 140 million minutes watching films and TV series in online cinemas, and another 99 million hours spent on music and podcasts in streaming services.

Clients will be able to see their personal results in the “Stories” section of the T2 mobile application. Subscribers can find out how long they have been using the subscription, how many gigabytes of traffic they have received as part of the subscription, and how unique their service mix is. T2 has also prepared gifts from partners for MiXX users.

“The MiXX subscription is already four years old. All these years, we have strived to offer the best offer in every entertainment category, be it movies, music or games. We see that users appreciate this approach and continue to use the service. On their birthday, we not only sum up the results, but also thank our clients with personal gifts. Updates and new achievements await us, and we are happy to continue this path together with our subscribers,” said T2 Product and Customer Experience Director Andrey Borzov.

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