The ongoing holiday season is told to representatives of the tourism industry. Unpredictable and chimeric weather means that entrepreneurs have surprisingly few guests. What's more, the costs of stay higher than a year ago are additionally inclined to Poles and Poles to look for holiday offers abroad.
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Representatives of the tourism industry are assumed that This year, the first part of the holiday season is under the sign of weather, which is chimeric and is not conducive to sunbathing, swimming in the sea or mountain hiking. As noted by Bankier.pl, the retreat from national holidays is explicitly visible in the numbers of reservations or their appeals.
Both at the sea and in the mountains, owners of guesthouses, hotels and gastronomic premises record significant decreases in the number of tourists compared to last years. “In our region, especially in smaller tourist destinations The average occupancy in guesthouses and private accommodation is only 40-50 percent.” – admitted Łukasz Magrian, director of the Pomeranian Regional Tourist Organization, in an interview with Bankier.pl.
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The situation is a bit better in large cities and resorts that attract cultural events, family attractionsso that the reservations are not at such a low level. Objects with higher standards that can be offered, for example, SPA or a swimming pool are also doing relatively well.
On the Baltic Sea and in the mountains of tourists less than usual
This year The season does not spoil smaller entrepreneurs, hostels, owners of private accommodation or small guesthouses above all. It is they who can feel the growing number of reservations. Magrian points out that The capricious weather does not harmonize with spontaneous reservations that were common if summer was hot and sunny.
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Importantly, as Bankier.pl notes, it's not just about the weather. The situation is also aggravated by the costs of stays higher than last year. According to the data of the Chamber of Commerce for the Polish Hoteling, which is cited by Bankier.pl, already In June 2025, “Average prices continued to grow year to year, at a clearly higher pace than in the past months”. Up to 72 percent Hotels raised prices compared to June 2024.
Katarzyna Turosieńska, spokeswoman for the Polish Chamber of Tourism, admitted that This year, a gentle decrease in the number of tourists is visible in Poland compared to the record seasons before the Covid-19 pandemic. At that time, national travel dominated among Poles. Entrepreneurs and representatives of the tourism industry hope to improve the weather and that tourists will not give up August reservations.
