The great investment of the leader of electronics stores in Poland. The expansion continues
“A huge achievement for the Polish Panattoni team” – boasts the president of the Panattoni Group on Facebook. “We will implement a gigantic investment for Media Expert in Łódź. As many as 207 thousand sq m. modern warehouse space, an investment worth almost PLN 500 million and about 300 new jobs ” – he adds.
He indicates that the new facility is to support both online sales and a network of stationary stores and “will enable orders from different product groups in one delivery”.
Media Expert has found a way to the market
Such investments always testify to the dynamic development of the retail chain. Media Expert came up with an active formula of reaching the client and successfully realizes it.
In addition to intensive expenses for advertising campaigns, TERG, which develops the Media Expert network, puts commercial parks in smaller towns, instead of installing only in shopping centers in great cities. Thanks to this strategy, the network has already grown to 600 electromarkets and is present in as many as 455 Polish cities.
In addition, stores differentiate the range. In addition to consumer electronics, it also sells bicycles, scooters, power tools, relaxation equipment and garden care products, and even economic chemistry, an assortment for dog and cats owners, as well as lego and toys blocks.
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According to the latest available data from the National Court Register in the 2023/2024 financial year, the TERG Group earned a purely PLN 509 million (+27 percent yaws) with revenues of PLN 18.4 billion (+19 percent of RDR). Her largest competitor, i.e. the Euro Net network, earned purely in 2023.57.8 million PLN (-68 percent yaws) with revenues of PLN 10.6 billion (-7 percent yaws).
TERG is controlled by the Grzebit family, which has 85 percent. shares: 33.5 percent Marek and Maciej Grzebita and 18 percent Teresa Grzebita.
