Investments in data are growing. Companies are looking for management specialists, but only with information

43 percent companies have increased their data management budgets over the last year – according to Deloitte's “Chief Data Officer Survey 2025” report. 73 percent respondents invest in data management and data governance technologies, and 54 percent has seen an increase in the size of its teams in the last 12 months.

The Deloitte report shows that 56 percent Chief Data Officers (CDO) declare an increase in total expenses in the area of ​​data management.

The increase in investment in the data area is also visible in the approach to human resources. 54 percent surveyed CDOs confirm that they have expanded their teams in the last year, and 63 percent expects further employment growth over the next 12 months.

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Priority: Organizing data for AI

48 percent respondents assessed that despite increasing expenditure and expansion of structures, budget constraints and availability of resources remain a significant barrier to wider implementation of AI.

As stated, 51 percent CDO indicates data governance as a priority in the last 12 monthswhich involves, among others, with the growing scale of AI use and the need to organize data management principles. They are also taking steps to ensure data is useful now and in the future: 73%. focuses on data management technologies, 70 percent develops the AI ​​strategy and the technology itself, and 66 percent invests in competences related to work in this area. Additionally, enterprise CDOs are focused on developing data products and self-service capabilities (85%).

Polish perspective: Time for business results

“From the perspective of the Polish market, for a long time, data management activities have focused on organizing the foundations: architecture, standards and data governance. Today, these elements are becoming a standard. Currently, achieving measurable effects, understood not only as streamlining processes or ensuring regulatory compliance, but also the extent to which data contributes to revenue growth and business innovation. This is clearly visible in KPIs, which are moving from technical to business metrics,” he said, quoted in the release. press release, Krzysztof Wnuk, director, leader of the Data Strategy, Governance & Architecture practice at Deloitte.

The Chief Data Officer 2025 report is the fourth edition of the annual survey. 81 respondents from 9 countries took part in the study: the Netherlands, Ireland, Great Britain, Portugal, Germany, Norway, Romania, Bulgaria and Austria. It covered sectors such as financial services, public institutions, telecommunications, media and technology, energy, health care, as well as trade. (PAP Business)

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