Article by Aurelian Botezatu – Published Sunday, January 11, 2026, 3:19 p.m. / Updated Sunday, January 11, 2026, 3:22 p.m.
Former Real Madrid and Barcelona star Luis Figo (53) has launched an exclusive sunglasses business.
A good friend of Gică Hagi and Gică Popescu, from the “Barcelona” period, Luis Figo has also entered a seemingly successful business lately. Like Ianis Hagi, the Portuguese opened a business with exclusive sunglasses.
Luis Figo also has investments in real estate, a mining company and a biscuit and chocolate company
Figo saw potential in this area and concluded a collaboration with the Lozza brand, and all models start at around 200 euros. He has also made investments in “real estate”, is a shareholder in a mining company and even a biscuit and chocolate company.
The former Portuguese international launched seven models with the Italian firm. Five of them are sunglasses, but he also added two frames. This collection is still available for purchase, even through a website created by Figo specifically for this purpose.
Luis Figo's glasses sell for between 209 and 239 euros
For Lozza, this partnership with the former Barcelona and Real Madrid player represents the union of a “timeless symbol of Italian excellence in eyewear” with the Portuguese star.
The firm was keen to point out that he is a “football legend and winner of the Ballon d'Or in 2000”. A “true champion” they thought was the perfect person to launch this collection.
The Lozza x LF Luís Figo capsule collection reinvents vintage style with sleek lines, cutting-edge materials and refined details.” Prices range from €209 to €239 per model.
Ianis Hagi and Maria Popescu launched their own brand of sunglasses last summer
In the summer of 2025, Ianis Hagi also launched, together with Maria, the daughter of Gică Popescu, his own brand of sunglasses called I/M Eyewear (or “I'm Eyewear”).
“IT'S A FAMILY TRADITION We created i'm eyewear because we wanted something that represented us – a clean design, a strong identity and a cool look. Our goal is to offer models that look natural, yet elegant.
Designed to suit anyone and any style, our frames are created to become part of your everyday look. From basic models for every day to frames that make a difference. This is a project built on instinct, late nights and lots of discussion.
We care about every detail and every person who wears a pair. Thank you for joining our team. — Maria & Ianis”, was the message of the two, on the brand's website. The prices of the glasses vary between 550 and 750 lei.
