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“Freedom, finance, America”. Trump's family token falls on the debut

Michał Misiura2025-09-02 08:25Editor Bankier.pl

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2025-09-02 08:25

World Liberty Financial (WLFI) – a cryptocurrency token supported by the Trump family fell on Monday on the first day of trade. The debut taking place on most significant cryptocurrency exchanges has allowed the capital to achieve capitalization at USD 6.6 billion.

"Freedom, finance, America". Trump's family token falls on the debut
"Freedom, finance, America". Trump's family token falls on the debut
photo: Win McNamee / / Forum

“This is not a memecoin, it is the spine of managing a real ecosystem that changes the way money flow. Freedom + finance + America in the first place” – with these words on portal X described by the debut project Donald Trump Jr. The oldest son of the President of the United States.

The “Financial Times” called World Liberty Financial (WLFI) another way “in which the Trump family and their partners try to earn on cryptocurrencies – the industry supported by the president, pushing new regulations and nominating crypto -friendly officials in regulatory bodies.”

On the day of the debut, on Monday, September 1, the World Liberty Financial (WLFI) token fell from approx. 0.28 USD to USD 0.21 at the worst moment – show Coingcko data. At the time of writing this text, on Tuesday morning, the quotations were around USD 0.24, which translated into a decrease by 14.4% relative to the opening course.

World Liberty Financial Wlfi (Coingecko)

At the same time, the Trump family tokens course remains much above the price, which was paid for it by the first buyers from the so -called “White List” .1 WLFI cost $ 0.015. Before there was a wide debut, there was two private sales rounds, under which the project obtained USD 550 million.

World Liberty Financial was founded in October 2024 and broadcast 100 billion tokens. About 1/4 of them were sold before the debut on the cryptocurrency exchange. The list of the founders of the project included 9 people – including US President Donald Trump, his three sons (Donald Jr., Eric and Barron) and Steven Witkoff.

Initially, WLFI tokens were not in universal turnover, but served their owners to vote on corporate decisions at World Liberty Financial. However, the first buyers quickly decided to make a public project, entering the cryptocurrency stock exchanges – including on Binance, Coinbase, OKX, Kraken, Crypto.com and Kucin.

As for the World Liberty Financial functionality itself, the undertaking advertises as a service to grant and take loans in cryptocurrencies, but its main activity has not yet been launched. However, the project has already launched Stablecoin related to the dollar called USD1.

At the time of writing this text, the market capitalization of WLFI was USD 6.6 billion, which made the token 32. Digital asset in terms of size. The 24-hour turnover value reached USD 2.77 billion.

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Ashley Davis

I’m Ashley Davis as an editor, I’m committed to upholding the highest standards of integrity and accuracy in every piece we publish. My work is driven by curiosity, a passion for truth, and a belief that journalism plays a crucial role in shaping public discourse. I strive to tell stories that not only inform but also inspire action and conversation.

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