August 30 13:50
From September 1, the name of the company and the call category will be displayed on the telephone screens. The authorities expect that this will deprive the scammers of the main tool – anonymity.
Now, with an incoming call on the Subscriber’s screen, in addition to the number, the name of the company or individual entrepreneur will appear, as well as the call category – for example, “Bank”, “Advertising” or “Communication services”. The length of the message will be up to 32 characters. The data will be transferred to the operator on the basis of a contract with a business.
Marking of calls is part of a large -scale package of measures to counteract cybercrime. Initially, the requirement was supposed to earn from September 1. But in early August “Kommersant” He wrote that the deadlines for the introduction of mandatory marking can be shifted from September 1 to December 1, 2025. The mincifers then noted that the document with this proposal is still in the study. The representative of the apparatus Grigorenko did not explain to RBC, why in the end they decided to refuse to transfer the deadline. RBC sent a request to the mincifers.
According to the representative of the apparatus Grigorenko, the marking of calls is aimed at combating scammers who are often masked for legal business. “A person can see not just an unknown number, but the name of the company and the purpose of the call. This deprives fraudsters of their main tool – anonymity, ”he said.
Previously business He performed Against the marking of calls, explaining that in this form the initiative will lead to an “unreasonable possibility of earnings” for operators, while the business itself will have to bear costs. In particular, the director of interaction with the Trokolor state bodies Vladimir Trunov told RBC that business costs will grow “twice or more”.
Later with criticism of initiative to mark calls He performed and the National Council of the Financial Market (NSFR). In their review of the initiative there was indicated that the introduction of marking will lead to an increase in prices for financial services, as well as for communication services. The head of the NSFR Andrei Emelin then explained that the transfer of information from the legal entity will be carried out on a contractual basis – the marking in this case will be paid for the call initiator, as a result of which the cost of implementing a new service will be transferred to business.
Operators, in turn, insist that the introduction of marking will require additional costs from them. According to the Minzifra, they will amount to more than 11 billion rubles. In six years.
