It is, in particular, about children's goods and fine electronics.
The press release notes that during secret checks on TEMU, a large risk for the EU consumers was revealed to purchase goods that do not meet the safety requirements of the EU. Children's goods can be dangerous, and small electronics does not meet technical standards.
In addition, experts check how TEMU prevents the sale of hazardous goods in the EU and whether the repeated appearance of already blocked sellers or goods on the marketplace. The EC also evaluates whether the design of the platform of its too “delaying” for users, for example due to game programs with rewards, makes it.
Separately consider the transparency of the work of the recommendations algorithms, as well as whether Temu provides for researchers access to open data of the platform.
If preliminary conclusions are confirmed, TEMU can be held accountable, including a fine of up to 6% of the total world turnover of the company.
EC opened a case against TEMU on October 31, 2024.
