Presidential elections 2025: The hypocrisy of the big companies and business associations in Romania
Do you know how much money from advertising has received context, the site that had the most numerous journalistic disclosures between the two tours? How? You still have an attempt.
According to official data from AEP, analyzed by journalist Cristian Andrei, Nicușor Dan spent on television 2 million euros between the two tours. George Simion has given, over time, a huge to Realitatea TV. From Dan, Romania TV took almost all the other televisions in one place: 900,000 euros.
Gather audience through the language of hatred and then sell it at good price
The RTV tactic is brilliant: cultivate discrimination and hate language for 4-5 years, an electoral cycle. Attaches to the person, the populism and distrust in democracy, according to the findings of the dozens of CNA decisions. And then, when the campaign comes, you return your audience thus acquired “to save democracy”. Thus, you collect amounts that help you resist another four years, dedicated to the same rhetoric.
And RTV is not the only one in this situation. The same thing happens on Realitatea TV.
During this time, a small site, context, made the most disclosures between the two presidential tours. That are the most investigations, this is a fact based on facts.
Before tour 2, the colleagues from the context were the best of us, but that's a personal opinion. However, their volume of work is no longer an opinion, it is indisputable.
I leave aside appreciations about any site where I work, I do not mean our investigations. We remain with the discussion in the context, as a sublimation of a democratic inadmissible situation.
Zero lei vses tens of millions of euros
How much advertising, not electoral, any advertising, invested the companies in context? Zero.
How much advertising do the parties and candidates, from public money or outdoor spend? Tens of millions of euros. From the panels of Nicolae Ciuca to the programs and news purchased, the situation looks sad, for over 10 years.
The president of Nicușor Dan has the opportunity to be equal to himself and to start the movement by which the Parliament will reduce these amounts. The party leaders, Bolojan, Simion, Grindeanu, Hunor and the others have the time on their side.
Democracy costs, it's true. But how can we argue in front of people that parties are worth financed if they are thus deforming the public space by propaganda?
And the democratic life of the parties is mystified because of these huge amounts
And the money shed to the television by the parties does not even help the life of these parties, because the leaders connected to the promotion budget remain in front and who are rewarded on TV.
Let's go to the private environment. All the companies that trembled that they will be nationalized have awarded the quantity for years, the fake the, not the public journalistic service. Of course, advertising mathematics matters, but there are other criteria in the democratic world.
Concordia, Amcham, Iaa, RBS …
It is a high hypocrisy as China and Russia in a place from the Romanian Business Leader led by Sergiu Neguț, the patronage confederation Concordia led by Dan Șucu, Amcham led by Vlad Boeriu or Iaa led by Laura Mihăilă.
In a sincerity bursting, Mihăilă said today that “the relationship between advertisers and media institutions has become a very transaction”, which made people question the veracity of the information presented. That's right. But you have all the parties involved in IA, what are you doing?
The business environment does not encourage honest information, although there are engines such as Ethical Media Alliance. This is how a great bullshit came was about to sink Romania, as Professor Sorin Costreie explained, in an anthological interview: “I voted that the Earth is round.”
All these private entities say the state has to change. Change yourself.
