Video Brad Pitt's new movie debuted in Pole-Position at Box Office, after a series of resounding failures for the studio that at the product

The “F1” car drama film “F1”, in Brad Pitt plays the lead role, set up the world box office, gathering considerable revenues of $ 144 million worldwide, Variety magazine reports.

The film was directed by American filmmaker Joseph Kosinski (known for feature films Twisters, Top Gun: Maverick and Throne: Legacy) and produced by Jerry Bruckheimer, a legend of Hollywood, along with the 1 Lewis Hamilton Formula Champion.

F1 He follows the story of a former racing pilot (played by Pitt) who returns to the popular motor sport to train an arrogant beginner (Damson Idris) and save a declining team. Outside the United States and Canada, where F1 He sold tickets worth $ 55.6 million, the biggest receipts came from the UK (9.2 million), China (9 million) and Mexico (6.7 million).

F1 At the same time marks the first commercial success for Apple's Cinematographic Division, which has previously funded or supported movie film films, as Killers of the Flower Moon, Napoleon and ARYLLE.

All these films have benefited from considerable production and marketing budgets, but the receipts were not for any of them as the costs.

Brad Pitt seems to have finally brought success for Apple's Cinematographic Division

However, having a production budget of nearly $ 250 million and a massive marketing campaign, F1 He will also need significantly higher tickets to recover his investment and make a profit from launching in theaters.

But this is the most successful Apple's most successful attempt to reach the status of “blockbuster” addressed to the general public with one of his films and F1 will soon overcome Napoleon ($ 221 million globally) as the launch with the highest revenue that produces the iPhone.

It is also expected that F1 to benefit in the following weeks of favorable reviews, the positive recommendations of the spectators and the projections on the IMAX screens, before reaching the company's streaming platform, Apple TV+.

Because Apple does not have its own distribution division, the technological giant pays the Warner Bros studio to release the movie in theaters; The legendary studio will also receive a percentage of the revenues generated at Box Office, a percentage that increases with the reaches.

Apple welcomes an “excellent debut” for his new movie

F1 It also represents a victory for Imax, whose rooms were used to film the spectacular racing sequences, extremely immersive and full of adrenaline, according to Variety magazine.

The projections on the IMAX screens generated $ 11.1 million internationally and 27.7 million globally, representing 19% of the total revenue – the fourth largest percentage of IMAX history.

“F1 He inspired the public around the world through his story about outsiders and the perfect combination of high -speed races and a deeply human story, ”said Zack Van Amburg, director of Apple's Global video content.

“The exceptional debut of the film reflects both the enthusiasm generated by Formula 1 and the exciting and captivating story created by the whole distribution and the artistic team. Their dedication and innovation have provided an unforgettable film experience,” he promises.

Not the same can be said for the continuation of a movie that impressed in 2023

As for the other premieres of the recent weekend, the artificial intelligence thriller M3gan 2.0produced by Universal and Blumhouse studios, had a disappointing start, with only $ 7 million out of 80 international markets. Next to the 10.2 million in the domestic market (USA and Canada), M3gan 2.0 He has collected a modest total of $ 17 million in the first weekend since launch.

With weak reviews and a seemingly low interest of the public, this continuation horror with self -irony has failed to achieve the original box office success M3gan From 2023, which debuted with $ 15 million internationally and 45 million globally.

The first film became an unexpected success, with a total revenue of $ 180 million worldwide, which justified the decision of the studio to make a continuation centered on the doll with “Scream Queen” status, which became viral on the Internet.

Fortunately for studios, M3gan 2.0 It had a modest budget of only $ 25 million, so any losses will not be too painful.