Last year, almost 31.3 thousand were sold. BMW cars, the company said. This means an increase of over 15%. relative to 2024 Another brand from the BMW Group portfolio – MINI – has grown even faster. 3.5 thousand sold cars of this brand – and this means an increase of as much as 44%. Meanwhile, sales of BMW Motorrad two-wheelers increased by 2%. — to the level of over 3.3 thousand copies.
The BMW brand itself has secured fourth position in the broad passenger car market – and first in the premium segment.
“The record results in the premium segment are the result of an attractive offer and a consistent focus on customer satisfaction. This success reflects their trust and the strength of the BMW, MINI and BMW Motorrad brands in all market categories. A coherent strategy and openness to technological innovations – from electromobility to digital services make us ready for the future and constantly setting standards in the industry,” says Alexander Baraka, CEO of BMW Group Polska.
Poles are increasingly willing to buy luxury BMWs
As company representatives add, the top models of the Bavarian manufacturer are selling well in Poland. “The best-selling BMW X7 attracted 970 drivers in the past 12 months, and 655 customers chose the BMW 7 Series – both in electric, hybrid and diesel versions. A total of 2,151 registrations of flagship luxury BMW models, translating into an 8% annual growth,” we read in the release.
See also: Until when will combustion cars be produced? We are talking to a member of the BMW management board
142 percent there was an increase in the registration of electric models – to the level of almost 3,000. pieces. The BMW iX2 was the most popular in this category. MINI customers buy a lot of electric cars. In 2025, 3,560 customers bought the brand's models, of which as many as 1,616 were fully electric vehicles.
The new iX3 SUV is scheduled to go on sale soon. In 2026, the brand will also present a new generation of the BMW X5, BMW 7 Series and BMW i3 Limousine.
See also: I drove across the country in a top electric car. Here are my impressions
