During the holidays, Krasnoyarsk residents preferred calls to messages in instant messengers

During the New Year holidays, Russians preferred to communicate with loved ones rather than write messages.

During the holiday period, voice traffic increased by 27%, and in total the country's residents spoke for more than 8.3 thousand years, MegaFon analysts found out based on anonymized data.

The peak of voice communication traditionally occurred on December 31 (14% of all call minutes during the holidays). In total, the country's residents talked for more than four billion minutes during the holidays, which is equivalent to 8,285 years of continuous communication.

The most active callers were Russians aged 35–44 years old – they accounted for 25% of all voice users. Subscribers aged 45–54 did this a little less often (23%), and the third place was taken by the audience 65+ (20%). At the same time, it was the older generation who were congratulated more often than others: elderly Russians accounted for about a quarter of all incoming calls.

Young people aged 14–24 chose voice communication noticeably less often (they account for 2%), but they were the ones who most often initiated calls: there were more outgoing calls in this category.

The activity of the older generation has also manifested itself on the mobile Internet. Users 65+ accounted for 21% of all traffic used, while the share of subscribers 14–24 years old was only 6%. As expected, the leaders in terms of Internet traffic volume during the New Year holidays were Russians aged 35–44 years (35%), followed by subscribers aged 45–54 years (24%) and 25–34 years old (15%).

The geography of congratulations on holidays also turned out to be contrasting. Residents of the North Caucasus became the most talkative; residents of Ugra, Nizhny Novgorod and Muscovites made fewer calls than others.

In Siberia, the leaders were the residents of Tuva; in the republic, on average, there were 16.8 minutes of calls per subscriber. Next come residents of Kuzbass (13.9 minutes) and Khakassia (13.5 minutes). In the Krasnoyarsk Territory, one subscriber spoke on the phone for an average of 11.2 minutes.

In the region as a whole, the number of voice calls increased by 17%. At the same time, users demonstrated a nationwide trend towards digital detox – mobile traffic decreased by 15%.